Now, this is my favorite type of content to create - taking you behind the scenes of my blogging business, sharing the real numbers (no matter how big or small), and with this, showing you exactly how sponsored blogging works, and hoping you’d understand that it’s absolutely possible for you too.
Inside this one, I’m showing you a real $650 sponsored deal from start to finish.
The actual emails, the exact client situation, how the offer came in, how I positioned my media kit, the package they picked, the terms I set, the invoice details, and how the article got published.
I also break down the full collaboration flow, including terms like payment timing, VAT setup, direct bank transfer vs PayPal, content delivery rules, image handling, and publication timing.
And at the end, I go into what actually matters here. Not just for this one deal, but for how sponsorships work in general when your blog becomes an authority site.
To set the stage, here’s some context.
The blog I’m talking about is Let’s Reach Success, and I’ve been running it since 2013.
Blog sponsorships are my main income stream, and it’s what I’ll be teaching in many future paid posts, so stay tuned.
In this business model, you set the rates, and you can find brands to work with yourself, or they can find you. I wrote a guide on finding sponsors if you’re interested. It covers the basics.
The brand deal you’ll see below is an easy and quick one. And you too can have ideal clients like that over time.
This post is to show you how bloggers earn from sponsorships, the emails I exchange with clients, the terms and rates I work with, the payment process, the final touches, and anything else that goes into a paid deal like this.
Let’s dive in.